A Website Is Not a Campaign I go to the website of what I know to be a great, integral company and find a sad, hollowed-out experience that couldn’t be farther from the mark. I’d ask “what happened here?” but I know what happened here because…
The Battle for Better Health Care How our small business wrestled excellent care from the jaws of the astonishingly absurd health care system. Part 2: The battle for better health care. Continue reading "The Battle for Better Health Care"
Health Care Despairia How our small business wrestled excellent care from the jaws of the astonishingly absurd US health care system. Part 1: The descent. Continue reading "Health Care Despairia"
The Culture Foundry Prove-It Contract At Culture Foundry, we're trying a new hiring approach to create a "bridge opportunity" between an internship and a first paid coding job. We've come across a number of promising candidates who are right at that stage: Coding school /…
A Guide to the Google Ad Tech Universe When Google rolled out a massive reorganization of its ad tech units (DoubleClick, AdWords and Analytics among them) into a single framework called Google Marketing Platform in July 2018, ad tech types were quick to talk about “GMP” like your…
Weeding Your Website: The Unglamorous but Essential Task of Regular Platform Updates If you think of your website as a garden, outdated versions of your CMS (whether WordPress, Drupal, MODX or Craft) — and their associated outdated plugins or modules — are essentially the weeds. Thanks to the constant evolution of these…
Our Core Values: Why They Matter. How We Apply Them. On the heels of establishing Culture Foundry’s core purpose as a company, articulating our core values was the next logical step. While arriving at a core purpose was surprisingly challenging, our list of core values came together surprisingly easily. This…
Our Core Purpose: Create Beautiful Technology for Clients We Love Inspired by a Conscious Capitalism conference (and heeding the advice of successful entrepreneurs of every stripe), we were quick converts to the idea that articulating a core purpose for our upstart digital agency was essential. The logic is pretty simple:…